The student newspaper of Nicholls State University

What is the Colonel Media Group?

August 19, 2018

The Colonel Media Group is the newest phase in the development of Nicholls State University student media, allowing us to provide more, bigger and better content across a multitude of outlets.

Saying that last year was an enormous year for student media on this campus is an understatement. The Nicholls Worth underwent a rebrand in which we changed our 68-year-old newspaper into a monthly magazine and bolstered our online content with approximately triple the amount of stories we published previously. The student body voted to pass a student media referendum that saved the yearbook and opened the door for us to converge all of our student media departments.

That’s where the Colonel Media Group starts. It’s the overarching organization that now houses the Nicholls Worth, La Pirogue, KNSU and the new KNSU TV. The formation of this organization is setting the foundation for what student media at Nicholls will develop into for the foreseeable future, as it will allow us to share tools and personnel across publications. We’ll be able to deliver more news, videos and event coverage as well as the opportunity for more students to have their voices heard. It’s a long-term plan that will allow us to give you more content and more types of content.

As for the Nicholls Worth, we’re bringing the magazine back, but with a new design. The redesign is more visually focused, while at the same time allowing us to write bigger and more in-depth stories. It’s a complete facelift of last year’s magazine both in terms of look and content. It’ll still be available on the first Thursday of every month, starting in September.

We’re also working on podcasts and video series, but in the coming weeks we’ll be providing more online content than last year, more coverage and interactivity on all three of our social media platforms (Facebook, Twitter and Instagram) and a new set of columns.

In short, the Colonel Media Group and the passing of last year’s student media referendum is what brings this all together. It removes a lot of the restrictions on our creative process and gives us the opportunity to be better storytellers.

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